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Cookie Policy
1. Data Controller

The use of cookies by YOOX NET-A-PORTER GROUP S.p.A. ("YOOX NET-A-PORTER GROUP" or "the Administrator"), company with sole shareholder subject to the direction and coordination of Compagnie Financière Richemont S.A. with registered office at via Morimondo, 17 – Milano 20143 Italy, falls under the Manager’s privacy policy, in conformity with the terms of Legislative Decree 196/03 of the Personal Data Protection Code (Privacy Code) and the Order of 8 May 2014, "Identification of the simplified procedures for providing information and getting consent for the use of cookies" from the Italian Data Protection Authority. Pursuant to Art. 13 of the Privacy Code, we inform you that YOOX NET-A-PORTER GROUP, as Data Controller, acts in conformity with the terms of the corresponding legislation.

2. What is a cookie and what is its purpose?

A cookie is a small file that is sent to the browser and saved on your device when you visit a website like www.armani.com ("the website").
Cookies allow the site to function efficiently and improve its services, in addition to providing information to the site owner for statistical or advertising purposes, primarily to personalise your navigation experience by remembering your preferences (for example, remembering the language and currency you set, in order to recognise you at the next visit, etc.)

3. Which cookies do we use and for what purposes?

Our website uses various types of first party cookies (organised and managed by YOOX NET-A-PORTER GROUP), and third party cookies (organised and managed by third parties based on their own individual privacy policies and not under the control of YOOX NET-A-PORTER GROUP) and similar technologies, each of which has a specific function. Below is a table explaining them.


Navigation cookie

From the first access these cookies allow the website to function correctly and allow you to view content on your device by recognising the language and market of the country from which you’ve chosen to connect. If you are a registered user, they will allow you to be recognised and to access the services offered from the dedicated areas. Navigation cookies are technical cookies and are needed for the functioning of the website.

Functional cookies

These cookies allow, based on your express request, for you to be recognised when you subsequently access the website, so that you do not have to enter your information each time (for example: "Remember me").
If you have added items into your Shopping Bag and closed the session without completing the purchase and without eliminating those items, these cookies allow you to continue the shopping experience the next time you access the website (within a limited period), finding the same articles that were selected.
Functional cookies are not essential to the functioning of the website, but rather improve navigation quality and experience.

Analytical cookies

These cookies can be first-party (owned by Giorgio Armani) and third-party cookies, like 'Google Analytics' owned by Google. In particular, GA4 enables the collection of data from websites and apps that can be traced back to the data controller in order to perform aggregate statistics (relating, for example, to demographic, technical, economic, and behavioural factors) aimed at optimising and improving navigation without directly identifying the user. The use of GA4 involves the collection of a range of information relating to user activity that qualifies as "personal data" under current data protection legislation. The analyses produced by this solution are carried out without the possibility of accessing the raw data that is recorded: in fact, Giorgio Armani has chosen to implement the Google Tag Manager ("GTM") Server-Side solution offered by Google, which prevents the direct sending of the data collected by the tag directly to Google data centres, by interposing a so-called "server container" owned by the Company. Once the container server receives and processes the data, it sends it via an encrypted HTTPS connection to Google Analytics data centres located in third countries, where it is further encrypted before being forwarded to Google Analytics' processing servers. For more information about Google's policies on the use of analytical cookies, you can refer to the following addresses:

Our own and third party marketing and profiling cookies

These cookies are aimed at creating user-related profiles to send commercial messages that meet the preferences shown during the visit, or to improve your navigation experience: while you navigate on our website, these cookies are useful for showing you products of interest to you or which are similar to those you have viewed. Third party cookies are those that have been sent by our trusted third party companies. These cookies allow you to be provided with our commercial offering on other affiliated websites (retargeting). With third party cookies we do not have control of the information provided by the cookie and we do not have access to this data. This information is entirely controlled by third party cookies as described in the respective policy. To find out more about the aforementioned third parties cookie, you can inform yourself on their respective polices and knowingly manage your consent or refusal, for this we invite you to visit http://youronlinechoices.com.

Social Network Cookies

These cookies are necessary to allow your social account to interact with our website. For example, they are used to express your appreciation and to share it with your social networking friends. The social network cookies are not needed for navigation. For more information on the policies regarding the use of social network cookies, it is possible to consult the respective privacy and cookies policies:

XGen’s AI Engine uses first part cookies to improve user’s shopping experience while browsing item pages and during the checkout process.



13 months

Profiling cookie used to create personalized shopping experiences


30 minutes

Profiling and session tracking cookie used to create personalized shopping experiences


12 hours

Analytics cookie used to enhance personalized shopping experiences

4. How can I disable cookies and manage my preferences?

The majority of browsers are configured to accept, control or potentially disable cookies through the settings. We nevertheless remind you that disabling navigation or functional cookies may affect the functioning of the website and/or limit the service we offer.
Below is the procedure to follow to manage cookies from the following browsers:

IE: http://windows.microsoft.com/en-us/windows7/block-enable-or-allow-cookies
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Chrome: https://support.google.com/chrome/answer/95647?hl=en&hlrm=fr&hlrm=en
Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences.

Third Parties
You may at any moment select your preferences in the Privacy Centre by activating or disabling the single cookie category. For more information on cookies and to manage your preferences for third party profiling cookies, please go to http://www.youronlinechoices.com. Once on the site, by accessing the area "Your Choices" you can: visualise the list of third party companies, our partners, which install cookies on our site (Company); verify the presence and activation status of installed cookies (Status) and manage your consent selectively (On/Off). By expanding the dedicated voice (Info) for each company, you can access more information relative to the company and, via a link, reach the specific information about privacy and cookies.

5. Access to Data and Customer Care

You may freely and at any time exercise all of your rights pursuant to Art. 7 of the Privacy Code, or receive assistance and explanations on how to provide your consent or selective refusal, or on how to delete cookies from your browser, by sending an email to Customer Care, selecting "Privacy" as the topic. We will reply to you promptly.

6. Web Push Notification

With your prior and express consent, you may receive on your device personalised communications related to Giorgio Armani S.p.A. products and commercial promotions (“web push notification”).
In order to send you these communications we use technologies similar to cookies (in particular, “HTLM5 Local Storage”) which store information in the Local Storage of your device. Some of your personal data are also stored in our servers – established within the European Union – for the management of the “web push notification”.
The personalisation of the communications is made on the basis of your navigation and use of the Website and, in particular, of the products you see, purchase or add to the cart or on the basis of the data you insert in the Website registration form or in the phase of online purchase on the Website (in particular, your name in order to personalise the communications we send you and your date of birth in order to provide you with dedicated birthday promotions and discounts).

For the above purposes, we collect the following categories of personal data:

  • products you see, purchase or add to the cart;
  • name;
  • date of birth;
  • gender (man or woman);
  • language used for the navigation and country of the Website;
  • information related to the device and the browser used by you;
  • date and hour in which you provided your consent to the receiving of web push notifications;
  • date of creation of My Account;
  • date of the last visit to our Website.

You may at any time withdraw your consent to the receiving of these dedicated commercial communications on the basis of the following instructions, provided by the browser used by you.

Major browsers:

  • Chrome: Settings > Show Advanced Settings > Privacy – Content settings > Notifications – Manage Exceptions > Enter www.armani.com and select “Block”
  • Firefox: Options > Contents > Notifications– Select > www.armani.com – “Block”
  • Safari: Preferences > Notifications > From here set the selector on “Ignore”.

You also may withdraw your consent to the receiving of the notifications operating through the communications you receive, using the following instructions.
Desktop: Right click on the notification > disable the notifications from www.armani.com
Mobile: Access to the notifications Centre > Parameters Website > Notifications > Block the notifications from www.armani.com

For more information about these types of communications, please read the Website Privacy Policy.

Last update: October 2023

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By clicking on the "Register" key, you declare that you are over 18 and provide your consent to have your personal data processed in order to receive newsletters and other advertising communications from Giorgio Armani in your e-mail box. Your data will be kept for the period of time needed to accomplish the objectives for which it was collected; you may revoke your consent at any time, without this prejudicing the lawful nature of the processing that was completed prior to revocation. The Data Controller is Giorgio Armani S.p.A., Via Borgonuovo 11, 20121 Milan; the Data Protection Officer may be contacted at: dpo@giorgioarmani.it. You may exercise your rights (Art. 15 et seq. GDPR), including the right to access data, to oppose processing, to have it deleted, transferred and/or to request further information by writing to privacy@giorgioarmani.it. You may also submit a claim to the supervisory authority. For further information see the Privacy Policy.